LONDON, UK, November 16, 2022 (GLOBE NEWSWIRE) — Data provided by The Brains Digital Marketing reveals a significant increase in demand and interest in AI content in a short period of time. In fact, this digital marketing agency found a 270% increase in searches related to AI content from February 2022 to August. This trajectory will likely increase over time, but what does this mean for content, SEO, and Google penalties?
A staggering 82% of marketers say AI-generated content is just as good as human-generated content. Many AI tools on the market today certainly lead us to believe this. The appeal for the average business is understandable. Writing quality content on a regular basis is time consuming and demanding, but with AI, companies can churn out a huge amount of content. I have very little time. Marketers themselves claim they don’t understand the difference between AI-generated content and bespoke, expert-created materials, but can Google? And is it worth the cost? ?
In reality, Google explicitly states that AI-generated content violates webmaster guidelines. Such auto-generated content is considered spam and subject to manual penalties, regardless of the tools used to create it. But what are the odds of actually getting caught? It may be true that Google is not (yet) sophisticated enough to reliably distinguish between human-written content and AI content, but if Google’s webspam team finds it, they have the authority to take action. is given. This can lead to lower rankings.
Speaking of content AI, Victoria Smith, SEO Strategist at The Brains, said:
“As the importance of SEO content is recognized and SERPs are more competitive than ever, companies are turning to AI content generators to increase their content output. New AI Content Company promotes its products with aggressive marketing campaigns that promise SEO-optimized articles that dominate search rankings, but is this true and what does Google think about all this? In fact, Google itself is adamant that content found to be generated by AI will be flagged as spam and manually penalized for sites publishing that content.? Google is great at recognizing this kind of content, so anyone planning to use an AI content generation tool should proceed with caution! Expect to make edits!”
- Victoria Smith, SEO Strategist at The Brains
If you’re looking for quality SEO-driven copy with creative flair and want to make sure it’s written by someone who really understands your brand, goals, and tone of voice, look no further. Contact The Brains for non SEO copywriting services. .
The Brains is London’s leading digital marketing agency, focused on strategies that deliver unmatched ROI and long-term business success. The Brains offers PPC, content marketing, lead generation, SEO services and more.
For more information, please contact:
Jonathan Lemar, Director, Brains
Phone: 0333 050 7328
Link In: https://www.linkedin.com/company/thebrainsmarketing