Better Tracking for Asset Managers: Understand Marketing Channels and Sales in One Dashboard
Miami, February 2, 2023 /PRNewswire/ — Today, Arro Financial Communications (“Arro”), a marketing agency focused on the wealth management space, announced Arrow Business Intelligence (Arrow BI), A next-generation analytics platform designed for wealth management firms to better measure the success of marketing and public relations channels compared to sales and distribution efforts under one dashboard.
Using this platform, users can track specific campaign metrics such as website traffic, ad clicks, social media stats, email burst engagement, creation/redemption, trading volume, and AUM (assets under management). data can be superimposed. Designed from the ground up to be intuitive to use, this powerful analytics engine empowers users to harness the power of business intelligence to uncover relationships between micro moments and macro trends. .
“Arro BI gives us a one-stop view of all our efforts. Alexandra Levis, CEO and Founder of Arro Financial Communications. “We have found this particularly vital for industries such as the ETF (exchange-traded fund) space, where sales tracking is highly opaque. I would like to know if you are going. I think this is also very valuable.”
“Dashboards help users from marketing to sales teams tackle real-world business challenges by analyzing and visualizing structured and unstructured data to identify the most complete stories about companies and products. It was developed with the aim of helping the Catherine FlickVice President of Client Services for Arro Financial Communications.
Arro’s clients include the world’s fastest growing asset managers, ETF issuers, fund advisors and index providers.
About Arrow Financial Communications
Arro Financial Communications is a marketing and public relations agency that specializes in the financial services sector. The company’s full-service approach includes branding, public relations, advertising and content generation. From targeted campaigns to complete image overhauls, agencies help wealth management clients navigate the rapidly evolving new media landscape.
For more information on Arro products, please visit arrocomm.com.
For more information on Arro BI, please visit: https://arrocomm.com/business-intelligence/
Source Arrow Financial Communications