In a recent guide, the UK-based digital marketing firm advises companies to work with SEO agencies that can prove results, rather than offering empty promises.
Guildford, UK – 6 January 2023 – SEO guru Geeky Tech recently released a guide to finding the right B2B marketing agency for your tech business. In this guide, agencies advise companies to look for agencies with proven results.
The business makes a point by presenting the company’s own experience with a search engine optimization (SEO) marketing firm.
According to the agency, in the early stages it decided to outsource SEO services to a vendor. While this decision initially produced good results, Google’s update resulted in a drop in ranking.
The agency tried to find out why this was happening and realized that neither the SEO provider knew why, as they had outsourced their services as well. “Among this entire chain of outsourcing services his providers, no one understood why his SEO strategy had stopped working,” the agency explains.
Geeky Tech cites the incident as a catalyst for becoming an expert in the field of search engine optimization. As a result, the agency has become specialized in his B2B technology and software business.
To give an example, the agency claims it has helped companies increase organic site traffic by 580%, for example.
According to the business, results-based selection helps companies avoid marketing agencies that don’t have a deep understanding of the subject matter or don’t have the right experience.
B2B audiences are very different from B2C audiences, so experience is a very important factor, the agency explains. The latter are buying for themselves, whereas the former are making decisions for the business.
As a result, B2B customers tend to take their time making decisions after evaluating all options. This means that, according to Geeky Tech, he wants more information about products and services than his average B2C customer.
According to the agency, this means marketing for this segment begins at the awareness stage rather than the lead generation stage.
By focusing on results rather than marketing messages, B2B businesses will find it easier to find SEO marketing teams with the right experience, expertise, and knowledge, says Geeky Tech.
More importantly, the results delivered over time also show that the marketing agency’s SEO expertise stands up to the test of algorithmic changes. In fact, according to the company, understanding the core principles of SEO means your strategy will be successful regardless of search engine updates.
As such, agencies advise marketing firms for B2B technology businesses to ensure that search engine optimization, paid media, and monitoring and maintenance services are based on technical understanding and results, not guesswork. increase.
Geeky Tech tests and refines everything to ensure our clients always get consistent results. The business consists of a team of people from all over the world, all passionate about technology and his SEO. For more information on the services provided by the company, please visit https://www.geekytech.co.uk/.
company name: Otaku Tech
contact person: Ben Hawkshaw-Byrne
Email: I send a mail
address:Parallel House 32 London Road