Eight months after the reality TV show “Dirty Jobs” traveled to southern Illinois, an episode of Anna’s J & S Scents host Mike Rowe airs this weekend.
According to the Discovery Channel website, during the program, “Lowe travels to Anna, Illinois to collect deer urine for American buck hunters.”
Jeff Williamson, owner of J & S Scents, said Rowe and a crew of 18 people visited his business in Union County on April 14 and spent six to seven hours on what would be 20- to 25-minute segments. It will be filmed and aired on the Discovery Channel on Sundays at 7 p.m. .
Williamson said he and a group of family and friends will be watching with people across the country on Sunday night, as they haven’t been given a chance to preview the show.
J & S Scents is a leading supplier of deer urine, sold to hunters looking for bags and trophies. This product is used to mask human odors and attract deer. Williamson said Rowe’s visit was like any other.
“We started by collecting deer urine and then did all the normal processes with it. We packed it in,” Williamson said.
He also explained that he was honored to be able to pack the first container of a new product called “Squeeze-a-P”, a deer attractant packed in tubes.
Deer have an incredible sense of smell, said Williamson when describing the company’s products.
“Hunters put deer urine around where they hunt,” Williamson said, adding that hunters spray the scent around deer stand locations and boots as they enter and leave deer stands. and added. “It masks other odors and tricks the deer into thinking there are other deer in the area.”
Williamson said meeting the show’s host was the highlight of the shoot, in addition to getting a free day of help with the business.
“I’ve probably seen all the episodes and I never dreamed I’d see him, but let me tell you one thing about him. I saw Mike Rowe on TV and he was exactly what he was.” It’s a real life, he’s very smart, loyal and kind,” Williamson said. “He made everything so easy.”
Williamson said the chance to have his company featured on national television was a great opportunity.
“It’s very exciting to have our business out there. I really hope it builds our business,” he said.
The show’s producers warned Williamson to prepare for heavy website traffic and orders once the show aired. To that end, the company is already gearing up to expand production, he said.
“This is almost a dream for me. I can’t wait to see it,” he said.