London, UK – 17th January 2023 – Business leaders are constantly looking for ways and means to gain an edge over their competitors. Especially in today’s environment where customers and clients are becoming more and more cautious about money and who they trust. Visibility is more important than ever. So is traffic. You want to drive traffic to your website, but you want to make sure it’s the right kind of traffic. This requires a purposeful and methodical approach to keyword selection and mapping.
Any experienced digital marketer will tell you that keyword mapping improves overall visibility, prevents keyword duplication, avoids keyword gaps, and eliminates cannibalization, but how to map keywords? Understanding is not always simple or straightforward. To help with that, his SEO team at The Brains has created a step-by-step guide on how to do keyword mapping and information on how important it is to the success of your digital marketing campaigns.
On the topic of keyword mapping, James Speyer, SEO lead at The Brains, said:
“Keyword mapping is an ongoing process and should be reviewed at least once a year to make sure the content is fresh and new (all things Google likes). It certainly takes time. But it’s easy to see that a broader approach covers all the bases and helps you rank higher in the SERPs.”
Here’s a link to the guide:
About The Brains
The Brains is London’s leading digital marketing agency, focused on strategies that deliver unmatched ROI and long-term business success. The Brains offers PPC, content marketing, technical SEO services, and more.
For more information, please contact:
Jonathan Lemar, Director, Brains
Email: [email protected]
Phone: 0333 050 7328
company name: brain
contact person: Jonathan Lemmer, Director
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phone: 0333 050 7328