How much would you pay for these domains if you didn’t know the backstory?
Look ahead to the next 5-10 days and you’ll likely see non-traditional and valuable domains on your favorite expired domain auction platform.
It helps to anticipate “why are people actually paying for this name?!?” In the midst of all that, I’ll take a look at some names and talk about why they can fetch mind-bogglingly high prices.
Best-MineCraft-Servers.org
If you’ve invested in your domain for more than a week, you probably know this is a problematic URL. “Minecraft” is a game owned by Microsoft, and using third-party branding in URLs is generally not recommended.
The domains in this site’s backlink profile are on the spam side, but there are a lot of them and I give them authority to use in SEO (if they know what they’re doing).
Finally, according to Catched.com, this domain makes $22 in parking revenue (though we don’t know what unit of time it’s tied to). Despite the trademark issue, it got a little hot.
GreatGreenWall.org
This was a site dedicated to African ecological initiatives. From National Geographic:
The Great Wall of China is an initiative to increase arable land in the Sahel region, a region bordering the Sahara Desert in Africa. Eleven countries invest in projects ranging from agroforestry to sustainable development.
This domain has a very strong backlink profile in a very profitable niche. Including links from over 2100 highly authoritative sites such as NY Times, The Guardian, BBC, BusinessInsider, Wired, Slate, Salon, TreeHugger.com, Mother Jones, Atlas Obscura, MorningStar.com and more, this is a great value is a domain with Experienced SEO. With just a few days left, the price is above five digits.
bearshare.com
This is valuable because, like GreatGreenWall.org, there have been popular and linked sites built on that domain.
Wikipedia helps us understand the context here:
BearShare was a peer-to-peer file sharing application originally created for Microsoft Windows by Free Peers, Inc. and also a rebranded version of iMesh by MusicLab, LLC that was tightly integrated with music subscription services. .
Valuable backlink profile, but not as valuable as GreatGreenWall reflected in the price (half GGW). Still a staggering amount considering the mediocre but wonderfully rhyming two-word brand.
Apollo Munich Insurance .com
Is this domain worth just…$8?
Maybe not.
But the bid is in the near mid-four digits.
According to CoverFox, the previous site is:
Apollo Munich Health Insurance, established on August 8, 2007 as a joint venture between Apollo Hospitals Group and Munich Health, is now HDFC ERGO Health Insurance. In January 2020, the process of acquiring a 51.25% stake in Apollo Munich Health Insurance was completed. Apollo Munich Health Insurance has brought many changes to health insurance products. Provided customers with simple product and hassle-free claim settlement.
If you look closely at such domains, many of the highly valuable names (from an SEO point of view) are acquired at some point, redirected, and then forgotten (or the main acquisition brand is lost). jobs). Prices at these auctions, at least until the final bidding war, are usually priced well for their value. It is the least valuable of the group (except for the parking revenue domain at the beginning of this article) and the price reflects that.
Still precious! But compared to the other two, it doesn’t.
Below are some examples of names that will be auctioned with high SEO value.
- TheMastOnline.com
- InfinitePower.org
- DIY toolkit.org