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    To highlight holiday gift giving, West Chester’s IT Edge focuses on digital marketing for retailers

    To highlight holiday gift giving, West Chester’s IT Edge focuses on digital marketing for retailers

    Drive More TrafficBy Drive More TrafficDecember 5, 2022No Comments3 Mins Read
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    IT Edge Logo

    December is retail month for IT Edge. In the spirit of the holiday season this month, local consulting firm IT Edge has extended its digital his marketing special offers for retailers.

    For retailers, December can be a very difficult month or a very successful month. With so many people in the spirit of shopping and gift-giving, you may find your business fighting for customers it might not normally have.

    The IT Edge knows how difficult it is to run a business, especially during these busy times. That’s why he’s extending this exclusive offer of free search engine optimization services, SEO, and free consultations for one month.

    Curious about how the IT Edge can help you this holiday season? Keep reading to find out.

    December means online shopping

    In today’s world, online shopping has taken over the Internet. With such a busy schedule, customers often find it more convenient to just go online, add to cart, and have it shipped to their home. You may be missing out on significant direct benefits.

    With the help of IT Edge, you can update your website to be specifically optimized for online transactions. IT Edge can not only set up an online store, but also a website to attract customers and keep them on the page for more time.

    The longer a potential customer stays on your page, the more likely they are to offer you more business. IT Edge wants to help you by doing just that.

    But the IT edge is not the only way your business can grow. With the right digital marketing techniques, your IT edge can drive physical traffic to your store or website.

    Popular Websites = Foot Traffic

    When a potential customer is looking for a retailer to shop at, they may use a simple Google search to identify their options. When a potential customer is looking for a new store to shop at, you need to make sure he is one of the first choices your store sees.

    IT Edge can help your company rank higher in Google searches using a technique called Search Engine Optimization (SEO for short). When using SEO services, IT Edge does keyword research to identify what potential customers are searching for when searching for something relevant to their industry. They will then enhance your website with relevant keywords, making your business search-friendly and more prominent.

    In addition, IT Edge can set up a Google Business Profile that includes your business’ physical location, store hours, phone number, website, and other relevant information to be displayed on Google Maps.

    All of these tools help your website rank higher in Google searches, and are sure to bring in visitors who may not have known your business existed.

    Contact IT Edge today

    IT Edge wants to help you because we know the pain and joy of running a small business. If you’re a retailer looking to make a name for yourself this holiday season, contact IT Edge today.

    Again, IT Edge offers a month of free SEO services and a free consultation for the entire month of December. So don’t wait! Get started now by connecting to IT Edge.





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